Appco Australia has a 30-year track record of providing our charity clients with long-term donors who continue to give for many years.
This generosity provides charities with reliable, regular funding for an average of 3 years per donor, which helps charities raise vital funds to deliver their programmes and run their organisations.
We do this through face-to-face campaigns focused on signing up donors who give on a regular, long-term basis, and by selling products where a portion of the purchase price goes to the charity.
We estimate that professional third-party fundraising agencies like Appco Australia acquired about 400 thousand donors for charities in 2016. These donors typically continue to give for 3 years.