BLOG: What Appco Australia’s clients can expect when working with our team
Appco Australia has been helping Aussie companies and charities promote their products, services, and causes through face-to-face marketing for 30 years, so having professional, engaging conversations is at the heart of our business. We are experts in creating bespoke marketing campaigns to acquire new customers and donors who believe in and support our clients’ brands.
Here’s what you can expect when working our team.
Your business is as unique as ours
We understand that every company is different, that’s why we offer tailored and personalised solutions to our clients. From the beginning of the campaign life-cycle, our team collaborates with yours to gain a real understanding of your business requirements and what you want to achieve.
Whether it’s acquiring new customers or donors or boosting brand awareness, we advise and set realistic goals to get the best outcome from a campaign.
Once there’s a plan in place, we design, test, and launch the campaign. But that’s only the beginning – our team work behind the scenes, monitoring, analysing and continually adapting the campaign to make sure we’re getting the best results for your business.
Our approach to business
We recognise and value the long-lasting professional relationships we have developed and take the time to ensure our clients are 100% satisfied. Vaughan Patterson Commercial General Manager explains how we do this: “It’s crucial that we know our clients’ businesses inside-out, but it’s equally important that they understand how our business operates, our company culture and the values we have.
“We encourage our clients to visit us at our office – it’s an opportunity to get to know us better, spend time with different team members and explore all the ways we can support them.”
A team of experts that support your business
Our team ensures the campaigns we create are of a high-quality, presented in the best possible way, delivered compliantly, and meet or exceed industry regulations. We’re proud of our ability to do this.
General Manager Michelle Thomas works closely with our clients, employees and the marketing companies we sub-contract, and says: “There are so many different facets that need to be planned when creating a marketing campaign. It’s my role to ensure that everyone involved is delivering their best and our clients are happy.”
When your business partners with ours, you can expect professional, high-quality direct marketing solutions that represent your brand in the best possible way. We want to make sure the campaigns we create and develop, deliver top results – so, working closely with your team to establish your marketing objectives, business needs, and determine how we can support your brand is crucial.
Staff from Appco Australia have backed their colleague Greig Ward in Oxfam Trailwalker – a 50-kilometre hike from Melbourne to the Warburton Valley – to raise money for people living in poverty.
Appco Australia’s call centre team makes quality-assurance and verification calls to customers and donors to thank them for their purchase or pledge and to check that they’re 100 percent happy with the sign-up process.
The 2018 Commonwealth Games is no doubt Australia’s biggest sporting event this decade, and if there’s one sport Aussies will be excited about, it’s the swimming.
Did you know that Australia was the most successful Commonwealth nation in pool by the end of Glasgow 2014? We won more than 654 medals, of which 269 were gold! So, in honour of our Aussie swimming team and their past achievements, here are four tips for succeeding in the pool or at the office.
Not only does our Business Development Manager Pauline Henderson have an immense amount of business knowledge and experience, wait for it…she’s met The Queen and Prince Philip! Read on to get the scoop and learn about Pauline’s role and why it’s integral to our clients’ direct marketing campaigns.
Recently, Shane Ward trekked an incredible 135 kilometres from Cape Leeuwin to Cape Naturaliste in Western Australia to raise money for a charity that supports young people, and our staff were keen to support his efforts.